3M Canada's Graphics Get a New Assignment After the 2010 Winter Games
LONDON, Ont. – February 18, 2010 – 3M Canada Company today announced that graphics (building and vehicle wrap graphics) supplied by 3M Canada for the Vancouver Organizing Committee for the 2010 Olympic and Paralympic Winter Games (VANOC) will be reclaimed and recycled after the Games, diverting approximately 200,000 square feet of material from Canadian landfill sites.
3M Film Installed: Unique Obstruction Using Block-out Films
Quick Facts: The broadcast team required consistent lighting to film speed
skaters and asked 3M to create a solution to prevent natural light from entering
the building. The unique block-out design was created specifically for the Games.
Quick Facts: 3M wrapped 4,600 cars and SUVs and half transition to the Paralympic
Games. The adhesive technology used doesn’t damage paint; the graphics are removed
when the vehicles are decommissioned.
Quick Facts: Currently the world’s largest building wrap, the RBC graphic
application was installed during winter months compounding the technical challenge.
Quick Facts: 3M put graphics on 15 grandstands which took extreme engineering
and installation techniques. For this challenging graphic application, installers
were propelled hundreds of feet in the air on ropes.
